Technical Copywriter

I have been a technical copywriter since 1983, firstly in an advertising agency in the Netherlands, and since 1987 as a freelancer in Belgium. I formed my own company – Linx bvba – in 1990.

My guidelines for good copy:

• It should be clear and concise and convey the key messages quickly
• It should be easy to understand by people whose mother-tongue is not English
• It should promote your company, product, or service to a targeted audience by grabbing their attention, stimulating their interest, creating a desire for the product, and prompting the required action.
  

My qualifications:

• I have 25 years of experience in technical copywriting
• I am at ease with a wide range of technical subjects
• I can function under tight deadlines

My areas of interest:

(includes past and current clients)

• Process automation (Honeywell, Rockwell, Invensys)
• Transportation (Bombardier, Toyota, Honda)
• Chemicals (ExxonMobil, Borealis, DSM, Dow Corning, Solvay)
• Healthcare (Agfa Healthcare, Philips Medical)
• IT (HIMSS, Sun, MSD, Fujistu Services)
• Radio-frequency identification (LXE, Swisslog)
• Engineering (KONE, Punch Motive, ASME Europe, Technum-Tractabel)
• Air conditioning (Daikin)
• Office equipment (Ricoh)
• Pharmaceuticals (Janssen Pharmaceutica, Solvay, ThromboGenics)
• Analytical instrumentation (Eurofins, SICK, Tobco, FLIR)
• Electronics (Pioneer, Bosch, Omron, NXP, Assembleon)
• Composite materials (Owens Corning)
• Lighting (Sylvania, Philips)
• Building materials (Reynaers)